What alcohol is popular with college students?

College students enjoy cheap liquor options and typically mix them with something that masks the taste. Some popular cheap brands include Jose Cuervo, Smirnoff, and Fireball.

What do college students drink the most?

Within the last couple of decades, college students have started consuming more hard liquor than beer. Rather than drinking to socialize, an increasing number of young adults are drinking to get drunk. Since liquor has one of the highest alcohol percentages by volume, it takes fewer drinks to feel its effects.

What alcohol is served at college parties?

What is the trending college drink?

The name is short for "blackout rage gallon" and consists of students taking a gallon jug of water, emptying it a bit to fit in their desired amount of alcohol and adding in some sort of flavoring like water-enhancing drops or powdered drink mixes. The hashtag #borg has garnered more than 74.7 million views on TikTok.

What is a Gen Z drinking gallon?

The blackout rage gallon (BORG) rose to viral fame in 2020 and has since become a drink of choice for Gen Z. The BORG is a gallon jug filled with half water, half alcohol and flavored with electrolytes and caffeine mixers. Some say this is a safer approach to binge drinking, but many health and safety questions remain.

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What is Gen Z's favorite liquor?

The types of alcohol Gen Z is taking an interest in is changing expectations. According to a Berenberg Research report shared by Business Insider in May, a greater majority of consumers preferred spirits like gin or vodka to beer and wine.

What do college kids drink?

What is Millennials favorite alcohol?

According to NielsenIQ data for the 52 weeks ending Dec. 4, 2021, beer had the highest penetration among consumers aged 21 to 34, with 35 percent of the population purchasing within the category. Wine and spirits saw similar penetration with millennials at 30 percent and 29 percent, respectively.

What do Millennials drink the most?

Millennials drink more alcohol than Gen Z.

After soft drinks, wine and major beer brands were tied in second place for Millennials; wine was in second place for Gen Z, followed by major beer brands, spirits, and hard seltzers. Overall, Millennials reported drinking more alcohol, across all categories.

What is the new drink on college campuses?

Borg is an acronym for "blackout rage gallon," a gallon jug filled with a mix of alcohol (often vodka) and flavored water. Students are using pop culture puns to name the jugs and TikToking their use of borgs at parties.

What's a good party alcohol?

What is a healthy drink for college students?

Drink water, tea, or coffee (with little or no sugar). Limit milk/dairy (1-2 servings/day) and juice (1 small glass/day). Avoid sugary drinks. The more veggies — and the greater the variety — the better.

What is the most common drink at parties?

Vodka and Soda

Vodka tends to be one of the most popular liquors at parties, and you can have other mixers on hand as well as soda water.

Why do college students drink alcohol?

Young adults are thinking about how others perceive them. It may be that students acquire ideas (from media and through social norms) that drinking moderate to large amounts in college will make them more fun and exciting to their peers.

Where do college students drink?

This will depend on the university, but many schools do have one or more bars on campus. They will also typically serve food. In the U.S. most undergraduate students will turn 21 by the beginning of their senior (4th) year and many will have turned 21 sometime during their junior (3rd) year.

Why are college students so obsessed with drinking?

In two samples of college students, social camaraderie emerged as the most endorsed reason for drinking, and this social motivator was associated with alcohol consumption levels more strongly than enhancement or coping motives.

What does Gen Z drink alcohol?

The spirits share of alcohol consumption is also amongst the lowest for Gen Z consumers out of all age groups in the United States. Gen Zers are some of the biggest consumers of ready-to-drink alcohol, comprising the largest share of cider, and seltzer buyers.

What is the most consumed alcoholic?

Beer is the most popular alcoholic beverage worldwide. In fact, after water and tea, beer is the most commonly-consumed drink in the world. Beer is also most likely the oldest alcoholic drink in history.

What cocktails do millennials drink?

What do 25 year olds drink?

What is the happiest alcohol?

The people we polled said that certain forms of alcohol were more likely to give them different feelings. Men told us that wine, cocktails, and India pale ales (IPAs) made them happiest when they drank, while women said that cocktails, wine, and vodka left them with the most positive emotions.

What drinks are Gen Z most popular with?

The Beverage Styles Gen Z Gravitates Towards

Still, “They are more likely to drink tequila, Champagne, and pre-mixed cocktails than the average alcohol consumer.

What are Gen Z jugs of alcohol?

Jungle Juice, Power Hour, Edward Forty Hands: BORGs are simply the Gen Z version of an age-old college tradition — getting blackout drunk as quickly as possible. BORGs — or black-out rage gallons — have made appearances at US college campuses. The gallon jugs of alcohol have resulted in injuries and hospitalizations.

What is the most popular college vodka?

Tito's may have been considered the world's bestselling vodka brand as of 2022, but Smirnoff reclaimed their throne in 2023, selling 28.1m cases. Thanks to varied flavors, affordable prices and an approachable smooth taste, they have always been popular with college kids and adults alike.