What college gives out the most NIL money?

Texas A&M - 12 Man + Fund According to the On3 article, many have believed that “the Fund” has the deepest collective pockets of any NIL organization in collegiate athletics.

Who makes the most NIL money in college football?

1 – Shedeur Sanders, QB, Colorado – $4 Million. Shedeur Sanders committed with Travis Hunter to Jackson State when his dad was the coach there. After Deion made his way to Colorado, so did his star athletes including his son.

Who is the richest college athlete?

Bronny James is the most paid and famous college athlete. The young basketball player is the son of the NBA Los Angeles Lakers forward LeBron James. Bronny has enjoyed the spotlight since birth, thanks to his famous dad. The young star plays for the Trojans at the University of Southern California.

Where does most NIL money come from?

These donor-backed groups facilitate NIL opportunities like autograph signings and appearances at fundraisers and account for 80% of the money flowing to student-athletes. The remaining 20% comes from brand deals, per Opendorse. Men's basketball players make the most from brand deals, the company has found.

What is the average NIL deal in college football?

How much money can college athletes make with a NIL deal? Broadly speaking, the average income from NIL deals for student-athletes ranges from $1,000 to $10,000. However, we've seen cases where some athletes have earned much more than that.

How the NIL market has shaken up college, high school sports | Nightline

What is Arch Manning's NIL deal?

Manning, nephew of Peyton and Eli, grandson of Archie and son of Cooper Manning, will reportedly earn $3.2 million in NIL money this season as the backup quarterback for the Texas Longhorns. Purdy, meanwhile, will be paid $870,000 for the 2023 season - over three times less than what Manning will make.

Is there a cap on NIL money?

While the NCAA has established guidelines and regulations to ensure fair compensation for student-athletes, there is no cap on how much they can earn. In fact, the value of NIL deals can vary widely depending on a number of factors, including the athlete's popularity, performance, and social media following.

Who pays taxes on NIL money?

Generally, any money, goods, property, or services received from NIL activities are all considered forms of taxable income. Student-athletes should be mindful that NIL agreement income (including non-cash benefits or compensation) is reportable and is considered taxable income.

How NIL is ruining college sports?

While some athletes may be able to secure lucrative deals, others may not have the same opportunities. This could create a division within teams and lead to a lack of teamwork and camaraderie. The focus may shift from team success to individual success, resulting in a decline in the overall quality of college sports.

Who has the biggest NIL deal in high school sports?

Bronny James is not only the top high school NIL earner in the nation, he's the top NIL earner, period, outside of professional sports. Bronny has the highest valuation in NIL at $7.2 million.

How much does Bronny James make?

Bronny James has a net worth of $10.5 million as of 2023. He has earned money through endorsement deals, including a $10 million deal with Nike. Bronny is a member of the esports collective Faze Clan. He is expected to earn around $7 million annually once he enters the NBA.

Who is the richest college female athletes?

Olivia Dunne Is the Highest-Paid NCAA Female Athlete — and Wants 'Equal Opportunities for Men and Women'

Who is the highest paid female college player?

Olivia Dunne – LSU

Dunne, who has competed with some of the world's top gymnasts, had reportedly already raked in over a million dollars in endorsements by October of 2021.

How much does Caitlin Clark make in NIL Money?

She currently makes over $900,000 in NIL deals. Caitlin Clark is one of the biggest stars in college basketball. She's just 17 points away from the all-time scoring record in Division I history - men's or women's - currently held by Pete Maravich, with 3,667 points.

How much does Shilo Sanders make in NIL?

Shedeur and Shilo Sanders of Colorado are putting their NIL money to good use. The Colorado quarterback has the second-highest NIL valuation, according to On3, sitting at $4.7 million. Shilo, a defensive player for the Buffaloes, has the 17th-highest NIL valuation at $1.1 million.

How much is Arch Manning getting paid?

Arch Manning reportedly made $3.2M as Texas back-up QB; Shedeur Sanders reportedly makes $4.8M. Potential NFL MVP Brock Purdy (QB1 for SF) made $870K this season.

Why are people against NIL?

Critics argue that the newfound emphasis on individual marketing opportunities might divert resources and attention away from supporting less popular sports or athletes outside the limelight. This could potentially widen the gap between sports programs and weaken the overall college sports ecosystem.

Why is NIL money bad?

For student athletes on scholarship, the amount of NIL money, which is taxable income, they earn could affect the amount of financial aid they are eligible for, according to Sports Business Journal.

What can athletes not do with NIL?

Things College Athletes Can't Do Under NIL

Simply put, this means that you cannot be compensated strictly for your athletic performance. It also means that you cannot receive money or benefits with the aim of influencing your decision to sign with a particular school.

What is prohibited under NIL?

First, it's important to understand that the NIL rules prohibit certain types of compensation and endorsements. Specifically, student-athletes cannot receive compensation for their athletic performance or participation, such as payment for wins, statistics, or playing time.

Can you write off NIL donations?

If the NIL collective does not have 501(c)(3) status, then any contributions you make will not be tax deductible on the federal level. If the NIL collective does not have 501(c)(3) status, then any money you've given to the collective is just a payment – not a charitable contribution or tax-deductible donation.

Is NIL a tax write off?

In a recent interview, Lisa Greene-Lewis, TurboTax expert and CPA, says NIL athletes are considered self-employed and will likely have to file their own tax returns. But the good news is that NIL athletes can deduct any expenses directly related to their NIL activities.

How many followers do you need for NIL deals?

Opportunities for More Student-Athletes

Many brands want to work with micro-influencers, people on social media with 1,000 to 100,000 followers. This is the perfect opportunity for female student-athletes, student-athletes from non-revenue-generating sports, and lower-profile student-athletes to earn on the NIL market.

Can student-athletes hire agents for NIL assistance?

To assist with identifying, marketing and obtaining NIL deals, student-athletes are permitted to hire NIL agents before executing an NIL deal and, even, before committing to play for a particular school.

Is it legal for athletes to hire agents for NIL deals?

Ultimately, the decision to work with an agent for NIL representation is a personal one that each student-athlete must make based on their individual circumstances. It is important for student-athletes to carefully consider their options and ensure compliance with NCAA regulations and their school's contracts.